Se Palmeiras 2020 home / Away Jersey

Puma, a global famous sports brand, and Se Palmeiras of Brazil jointly launch their new home and away jerseys for 2020 season. Put on the Jersey, with unique and symbolic cheering gestures, to show the history and multiculturalism of Brazil's most successful club.

The design inspiration of the New Jersey comes from the illustration of the manual circulated in the early Italian immigrants to Brazil. The international design team from PUMA created two unique patterns for Palmeiras, one for the main and one for the away. The patterns refer to the club's elements and historical documents.

First team players William, Matias VI ñ a, Gabriel Veron and Gustavo g ó mez, women's Karen Xavier, agostina and Juliana all participated in the release. Rapper Rincon SAPI ê ncia is the narrator in the film, in which he also mentions the club's "eternal Idol" ademir Da Guia.

Puma's design of the New Jersey and a series of promotions are aimed at highlighting the great history of the club for more than 105 years. Palmeiras's story can resonate with the whole country. Immigrants who come to this new continent full of dreams and hopes have become one of the largest fan groups in Brazil today. The Manifesto highlights the reasons why immigrants from Italy, who are rooted in Brazil, have created clubs that have grown over time into a diverse club with local culture.

The new season home jersey of the club takes the traditional green as the main tone. For the first time in history, the stamp of the Jersey is specially customized by the puma design team that has completed the 2019-20 Italian national team jersey design. The print highlights the club's early letter "P" badge, which is based on illustrations of travel documents received by Italian immigrants on their way to Sao Paulo in the early 20th century.
The printed pattern extends from the front of the Jersey to the sleeves. On the chest is the exquisite three-dimensional puma trademark and the club badge. The Red Pentagram above the badge represents the team's "world champion" in 1951. The three colors of the Italian flag and the Italian word "Avanti" are highlighted behind the collar of the Jersey, and the green stripes on the shoulders make the appearance more perfect.
In terms of function, the New Jersey is made of Puma's proven drycell technology, with excellent ventilation and sweat wicking function, which can quickly absorb the moisture or sweat on the skin to the outer layer of the clothing, and keep the skin comfortable and dry even during intense sports, helping to better court performance.

The club's new season Away Jersey adopts the traditional white tone, and another exclusive pattern different from the Home Jersey is presented with subtle embossing process, and green lines are decorated on the cuffs.
In terms of details, just like the Home Jersey, the chest of the Away Jersey is a beautiful three-dimensional puma trademark, club badge and the red five pointed star on the top. The three-color elements of the Italian flag and the Italian "Avanti" are highlighted behind the collar of the Jersey.

Maur í CIO galiotte, President of palmyras club, said: "palmyras has a rich history and cooperates with puma. We celebrate our development path with new jerseys. Born in the hands of Italian immigrants, we have grown to become Brazil's Greatest Champion. Today we are a big family with more than 16 million members all over the world. "
"The starting point of Puma's series of publicity activities is to emphasize the origin of palmyras and explore deeper historical value," said Fabio kadow, puma's Brazilian marketing director. "This is the second year of the partnership between the two sides, which has positive significance for everyone and everything we want has come true. Providing product support to such a club with a rich history gives us the opportunity to create something that everyone is proud of in addition to professionalism and fashion trends. "